Press Release
Nielsen continues Asia Pacific investment as Arnaud Frade joins in senior commercial growth role
Arnaud Frade joins the Nielsen Asia Pacific (APAC) team as SVP and Head of Commercial Growth.
News Center
Press Release
Nielsen’s Annual Marketing Report uncovers only 26% of global marketers are confident in their audience data
The report illustrates how marketers need confidence in their data to focus equally on brand building and customer acquisition, doing so through both upper-funnel and lower-funnel planning and execution.
Press Release
Supercharging Nielsen Ad Intel With Social And In-App Media Advertising Spend And Creatives
Nielsen’s recent enhancement to Nielsen Ad Intel Digital provides marketers with detailed advertiser-level social, in-app media spend and creative data.
Sports & Games
Sports Research
Prioritize and optimize your investments with customized sports research solutions mapped to your unique challenges from sponsorship strategy to brand impact.
Press Release
Nielsen and The Trade Desk unveil new strategic data measurement partnership for the open internet in Europe, Asia, Mexico and Canada
Nielsen and The Trade Desk today announced a strategic partnership to power identity resolution for open web measurement in key international markets around the world.
Sports & Games
Fan Insights
Drive fan growth and connection by understanding fan interests, media behavior, brand attitudes, and purchasing habits.
Article
Nielsen volunteers find creative ways to give back for 9th annual Nielsen Global Impact Day
NGID encourages our people to step back, give back and connect with their communities by donating their time and talents to make an impact. Nielsen volunteers collectively logged over 9,700 volunteer hours through NGID events and initiatives this year.
Press Release
Focus on growth of APAC media industry as Nielsen announces new leader, Robert Gilby
Robert (Rob) Gilby is joining the international leadership team at Nielsen as President of Asia Pacific (APAC).
Competitive intelligence
Ad Intel
Set your brand apart from the competition with advertising intelligence across channels and platforms, including TV, print, digital, out-of-home, and cinema.
Marketing outcomes
Brand Impact
Maximize your brand impact by measuring, understanding and shaping audience perceptions with Nielsen Brand Impact.
