Nielsen, a global leader in audience measurement, data and analytics, released the third installment of its Podcasting Today report.
Nielsen has been selected by lululemon athletica Inc. as its preferred Marketing Mix Modeling (MMM) provider in the United States and Canada.
Brands that operate a sports sponsorship, or are considering taking on a sponsorship, have many questions to consider. Prioritising assets, campaigns and ultimately, where and when to focus your brand’s sponsorship dollar, is an important decision all sponsors need to consider.
Arnaud Frade joins the Nielsen Asia Pacific (APAC) team as SVP and Head of Commercial Growth.
Nielsen released key observations from its BHARAT 2.0 study, a study of the Internet universe and penetration across India. Besides internet penetration, the study also shares information on how the internet is being used across various mediums, demographics and geography.
Durch die Integration der Gracenote-Lösung Audio On Demand kann Samsung Nutzer:innen besser mit relevanten Podcast-Inhalten verbinden und deren Engagement steigern. Emeryville / München, 5. April 2022 – Gracenote, ein führender Anbieter von Entertainment-Metadaten, Content-IDs und weiteren...
Grâce à l’intégration de la solution Gracenote Audio on Demand, Samsung est en mesure de fournir plus facilement à ses utilisateurs des contenus de podcasts résonants et de renforcer leur engagement. Emeryville, CA / USA, le 5 avril 2022 – Gracenote, principal fournisseur de...
Medición de audiencias de televisión de Nielsen IBOPE México mantiene la acreditación del MRC para 2022
Tubi’s integration with Nielsen DAR will give advertisers a more comprehensive view of ad performance, inclusive of co-viewing, and is a step towards increased industry coverage provided via Nielsen ONE, the single source, cross-media measurement solution.
世界有数のeスポーツ企業であるESL Gamingと、オーディエンスインサイト、データ、アナリティクスにおけるグローバルリーダーであるニールセンは、本日、包括的なパートナーシップを延長したことを発表しました。
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